This article appears in
Journal of Applied Psychology, Volume 80, Issue 5| Title: | Percentage discounts, initial price, and bargain hunting: a heuristic-systematic approach to price search behavior |
| Authors: | Darke, P R Freedman, J L Chaiken, S |
| Issue Date: | 1995 |
| Publisher: | GESIS |
| URI: | http://linatest.hebis-services.de/handle/123456789/27046 |
| ISSN: | 0021-9010 |
| Appears in Collections: | ASSIA |
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